Long Island Entrepreneur Keeps Pace in Footwear Space

Summary

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Here's a jaunt that Imelda Marcos might enjoy: a visit to any one of the five Love My Shoes locations. That's where shoppers can choose among Von Dutch, Nicole Miller, DKNY, Anne Klein, BCBG and other brand names of footwear. Shoppers can grab a pair of shoes off the well-stocked shelves and try on what they like in the warmly lit store. Salespeople mill about, ready to assist.

It's a formula that owner Robert Yeganeh developed over the past 25 years. He knows what sells, and he understands his customer, from the woman with no extra time to spare at lunch, to the mom with her child whose shopping trip is a bit more leisurely. But those customers do have one thing in common, said Yeganeh, 40.

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Long Island Entrepreneur Keeps Pace in Footwear Space

All women want to look good, he said. It makes them feel good.

Yeganeh began learning how to cultivate customers and convert them into ambassadors for his brand back in 1979, when he was 15 years old and selling shoes at th...

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