Best-Selling Author Jim Collins' Book Highlights How Good Firms Rose to Greatness

Summary


Best-selling author Jim Collins' Good to Great: Why Some Companies Make the Leap and Others Don't is a must-read, business leaders say.

The text highlights 11 out of 1,435 established firms that Collins and his researchers determined rose to greatness. How did they excel? Through its people - self-motivators who changed with the times.

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Extract


Best-Selling Author Jim Collins' Book Highlights How Good Firms Rose to Greatness

The book, which offers no prescribed formula, and no quick fixes, can put readers in a quandary. Can they apply Collins' findings, and transform their own good companies into great o...

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