Advisory Board Members Help Students Understand Market and Customers

Summary

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Electing members for an advisory board? Try looking beyond the usual attorneys and financial types, though it's always good to keep them in the loop. Think carefully about your board's mission and choose candidates whose reach and opinions will give your organization mileage beyond the boardroom.

Cathy Morelli, a career services representative at Chubb Institute, a technical-career school in Westbury, did just that while assembling an advisory team.

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Extract

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Advisory Board Members Help Students Understand Market and Customers

We really wanted to see what we can do to better prepare students and what industry trends to pursue in the future, Morelli said. We tried to select candidates who're in different disciplines, from large and small companies who've hired our students and fr...

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